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Trusted Authority - The Podcast

Aug 27, 2023

Where to focus first - your personal brand or your business brand, especially when it comes to monetising your IP?

What’s the difference between your executive brand and leadership brand?

And how can you best build an ecosystem of all of the above to create ripple effects from one to the other? This and a lot more is...


Aug 20, 2023

There are 2 ways how you can monetise your personal brand - either through building a community and giving other people access to it aka leveraging the exposure of brands to an audience that you’ve grown and nurtured and either doing bonded deals or affiliate marketing.

Or: and this is what I’m passionate about:...


Aug 13, 2023

In this day and age, most first interactions happen online and it’s not just the presence of the bad but also the absence of the good that forms the perception we have about others, meaning: if we can’t find someone or their profiles are outdated, we immediately form an option about this person and draw conclusions...


Aug 5, 2023

I've you've been wondering how to build your personal brand and presence online through content but either not sure how to get started, worried about negative comments or not sure how to manage restrictions from your company doing so - this interview is for you!

Mitch King is joining us in this week's episode to share...